Video Advertising Campaign

SaaS platform UX revamp

Project Description:

A series of cinematic, high-production value video ads were created, highlighting product benefits and customer experiences. Integrated strong CTAs and interactive elements to maximize engagement. The campaign ran across YouTube, Facebook, and Instagram, yielding high view-through rates.

Number:

1

About

Client:

PQR Media

Budget:

$22,000

Work Duration:

7 Months

Release Date:

7 February 2025

Solution:

Enhanced the UX of a SaaS platform by simplifying user flows, improving dashboard clarity, and optimizing workflows for efficiency. Implemented user feedback-driven enhancements and a modular design approach for scalability.

Problem:

Users struggled with the SaaS platform due to its cluttered interface, complex navigation, and lack of intuitive features, leading to high churn rates.

Tools Used

UXFlow Studio