Social Media Campaign

SaaS platform UX revamp

Project Description:

A content calendar was developed focusing on brand storytelling, customer testimonials, and behind-the-scenes content. The campaign utilized trends, hashtags, and audience analytics to optimize engagement. Collaborations with influencers and interactive polls further enhanced audience participation.

Number:

1

About

Client:

DEF Enterprises

Budget:

$22,000

Work Duration:

3 Months

Release Date:

7 February 2025

Solution:

Enhanced the UX of a SaaS platform by simplifying user flows, improving dashboard clarity, and optimizing workflows for efficiency. Implemented user feedback-driven enhancements and a modular design approach for scalability.

Problem:

Users struggled with the SaaS platform due to its cluttered interface, complex navigation, and lack of intuitive features, leading to high churn rates.

Tools Used

AppSketcher X